Hawaiian Airlines Announces Marketing Leadership Promotions

Renee Awana, Senior Director - Product Development

Kevin Yim, Senior Director - Global Marketing Communications


HONOLULU – June 6, 2014 – Hawaiian Airlines has announced two leadership promotions on its marketing team. Renee Awana has been promoted from director - cabin experience to senior director - product development. Kevin Yim has been promoted from director - advertising & promotions to senior director - global marketing communications. Awana and Yim both report to Avi Mannis, Hawaiian Airlines’

vice president - marketing.


“Both Renee and Kevin have done outstanding work since joining Hawaiian Airlines a few years ago and these promotions recognize their efforts,” said Mannis. “We look forward to their continued success leading our marketing team and elevating our product and marketing strategy.”


Renee Awana, Senior Director - Product Development

As senior director - product development, Awana will continue to oversee the design and implementation of Hawaiian Airlines’ in-flight cabin services and products on all of its flights across its network, maintaining its industry-leading on-board hospitality position.


She has more than 20 years of experience in marketing, brand strategy and development, advertising, public relations and business development in Hawai‘i and Utah. Prior to joining Hawaiian Airlines, she served as vice president and head of marketing for Mobi PCS in Hawai‘i and previously managed marketing efforts for companies in the environmental and fitness industries.


Born and raised in Honolulu, Renee graduated from Kamehameha Schools, and holds a Bachelor of Arts from the University of Hawai‘i at Mānoa.


Kevin Yim, Senior Director - Global Marketing Communications

In his new position, Yim will continue to oversee the development and execution of Hawaiian Airlines’ consumer marketing strategy— including advertising, sponsorships, direct marketing, and social media— across its growing global network.


He has 20 years of marketing experience in Hawai‘i. Prior to joining Hawaiian Airlines, Yim held various positions at Bank of Hawaii for 14 years, most recently as vice president - brand, advertising and promotions manager. He started his marketing career at radio station KIKI-FM in Honolulu, where he worked in the sales and promotions department.


Born and raised in Honolulu, Yim graduated from Kamehameha Schools. He holds a Bachelor of Science degree in Business Administration from the University of San Francisco. In the community, he chairs the board of directors for Pacific Islanders in Communication, and also serves on the executive committee for Goodwill Industries Hawaii.


About Hawaiian Airlines

Hawaiian® has led all U.S. carriers in on-time performance for each of the past 10 years (2004-2013) as reported by the U.S. Department of Transportation. Consumer surveys by Condé Nast Traveler, Travel + Leisure and Zagat have all ranked Hawaiian the highest of all domestic airlines serving Hawai‘i.


Now in its 85th year of continuous service, Hawaiian is Hawai‘i’s biggest and longest-serving airline, as well as the largest provider of passenger air service from its primary visitor markets on the U.S. mainland. Hawaiian offers non-stop service to Hawai‘i from more U.S. gateway cities (11) than any other airline, along with service from Japan, South Korea, China, Australia, New Zealand, American Samoa and Tahiti. Hawaiian also provides approximately 160 jet flights daily between the Hawaiian Islands, with a total of more than 200 daily flights system-wide.


Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com. Follow updates on Twitter about Hawaiian (@HawaiianAir) and its special fare offers (@HawaiianFares), and become a fan on its Facebook page.